The first half of the course explores the ethical and structural fundamentals of argumentation, including its main theorems regarding argument schemes and critical questions, argument structures and reconstruction, and fallacies and felicity conditions of valid reasoning. Presents a theoretical and practical examination of the ways in which communication is gendered in a variety of contexts. (4 Hours). The Business of Entertainment. Studies the conditions of successful and valid human reasoning as manifested in its products (arguments) and procedures (debates and critical discussions). Mr. Brock's recent experiences include the creation of digital marketing strategies for over 50 state and private universities at Academic Partnerships, LLC, an online program manager, and the re-imagining of extension studies at San Diego State University Global Campus. Intended for students interested in a sales career as well as future product managers who must rely on the sales force to introduce new products and promotions. Aspiring marketers at the D'Amore-McKim School of Business have an opportunity to learn how brands, customers, and organizations impact business performance and society by creating, communicating, and delivering value to customers. Learn how to manage the integrity of a brand across all marketing activities and communication channels. Dean's Strategy Council. COMM2534. This practice-oriented course focuses on active skill building and tool development that is quickly and directly applicable to students future careers. (4 Hours). Includes location scouting, production budgets, writing techniques, equipment location, postproduction editing, and content analysis. COMM6500. Presents the principles, history, and methods of public relations; processes of influencing public opinion; responsibilities of the public relations practitioner; and analyses of public relations programs. Focuses on theories of and approaches to the study of intercultural communication. (3 Hours). Course topics cover a range of theoretical and practical issues, including diversity in organizational settings and the social construction of identity. First, they had to sign up for a presale list with Ticketmaster a week prior. Marketing Analytics. Full-Time MBA Program - D'Amore-McKim School of Business sppua@northeastern.edu, School of Public Policy and Urban Affairs, College of Social Sciences and Humanities, Dukakis Center PowerPoint Template: Standard. As consumers of these images, and especially as communication scholars, we need to think critically about these visual materials and how they shape our perceptions of ourselves and the world around us. Designed to prepare communication professionals who appreciate the need for responsible advocacy when responding to crises. Attribute(s): NUpath Difference/Diversity, NUpath Writing Intensive, COMM3306. International Communication Abroad. Topics covered range from the philosophy of freedom to historical legal cases about free speech and the press to political correctness and the repression of dissent. Subject matter includes patient-provider communication, organizational systems, advertising in the health industry, and the role of media in the formation of expectations about health and the use of media to promote social change. Job Summary. Advertising and Brand Promotion. Offers students an opportunity to learn about the communication studies major and to explore the different areas of emphasis offered by the department. Reviews the product portfolio concept, examining the need for balanced portfolios and focusing on issues related to product proliferation and simplification. Offers students the opportunity to demonstrate competency in communication skills such as oral reporting, conducting research in communication, and writing. Other topics include group dynamics, family, learning, personality, and emotions and their impact on the business world. (4 Hours). Students are required to write a lengthy research paper that carefully analyzes a rhetorical object. Dedicated to teaching students to write scholarly arguments in the discipline of public advocacy and rhetoric and to translate that work for a general audience. Exposes students to the elements and terminology of audio production as they record, mix, and produce their own original projects. The second half engages contemporary trends in argumentation studies, including the formalization of arguments and its diagramming for artificial intelligence, the contextualization in different societal domains (politics, health, private and public discourse), and the translation of argument theory into pedagogical practice. Explores a variety of distribution systems, including online channels, mobile video, terrestrial/satellite radio, documentary film, and independent films, among other platforms. Prerequisite(s): (MKTG2201 with a minimum grade of D- or MKTG2202 with a minimum grade of D- or MKTG2209 with a minimum grade of D- ); (ENGL 1111 with a minimum grade of C or ENGL 1102 with a minimum grade of C or ENGW1111 with a minimum grade of C or ENGW1102 with a minimum grade of C ), MKTG3401. (3 Hours). Environmental Issues, Communication, and the Media. Examines how communication impacts relationship quality and commitment. The final project is based on reflective thinking, critical evaluation, and creative application. (4 Hours). Emphasizes the differences and similarities between writing content for streaming vs. broadcasting. Prerequisite(s): (ENGL 1111 with a minimum grade of C or ENGW1111 with a minimum grade of C or ENGL 1102 with a minimum grade of C or ENGW1102 with a minimum grade of C ); (COMM1210 with a minimum grade of D- or COMM1225 with a minimum grade of D- or COMM1231 with a minimum grade of D- or COMM1255 with a minimum grade of D- or COMM 1310 with a minimum grade of D- or COMM1331 with a minimum grade of D- or COMM1412 with a minimum grade of D- ), COMM3414. We deliver a curriculum that combines knowledge in technology and data analytics with uniquely human . Visual Communication. Offers students an opportunity to obtain skills to design and evaluate campaigns through the completion of their own campaign projects and to learn about visual and verbal arguments and the unique ethical and other considerations of health campaigns. Considers how competing communication perspectives can be contrasted, compared, and/or synthesized for a stronger literacy related to sex, sexuality, and sexual identities in an effort to procure an understanding of how communication research and theory can be utilized in academic, personal, and professional settings. Offers students an opportunity to complete a semester-long, intensive research and writing capstone project related to the field of strategic communication. The PDF will include all information unique to this page. Offers an overview of the theory and practice of interpersonal communication with the goal of developing the knowledge and skills to create dialogue in conversation, work through conflict, adapt to change, and establish/maintain relationships. Examines the key drivers and building blocks of digital business transformations underlying the best marketing practices of the platform economy. (4 Hours). Attribute(s): NUpath Ethical Reasoning, NUpath Interpreting Culture, COMM1412. Northeastern University. Northeastern University considers factors such as candidate work experience, education and skills when extending an offer. Reviews the construction and influence of rhetoric in political campaigns, particularly contemporary presidential campaigns. * * * * * * Behrakis Health Sciences Center . (4 Hours). Creating and Sustaining Customer Markets. Emphasizes the role and place of the media in a democratic system devoted to the proposition that the government should be responsive to the "will of the people." Political Communication. In addition to assuring the delivery of a top-notch learning experience for students, he teaches . Topics covered include blasphemy, commercial speech, copyright, defamation, fighting words, free press/fair trial, hate speech, heresy, incitement, obscenity, political speech, pornography, prior restraint, public forums, special settings (such as schools, prisons, and the military), symbolic speech, threats, and time-place-manner restrictions. Reporting to the Senior Director of Communications, Marketing, and Digital Strategy, the Communications Specialist is a member of the DMSB Communications team. These include Nuremberg (the site of the Nazi Party rallies and Leni Riefenstahls infamous Triumph of the Will), Berlin (Hitlers Germania and Riefenstahls Olympia"), and Wannsee (the site of the Wannsee conference). (4 Hours). Course topics cover a range of theoretical and practical issues, including diversity in organizational settings and the social construction of identity. Digital Communication and Media - Bachelor's Degree Completion Online Communities. Contact Us | CAMD Northeastern University Undergraduate Concentration in Marketing - D'Amore-McKim School of Business B2B and Strategic Sales. Consumers are at the center of the business value creation process; therefore, an understanding of consumer thoughts, feelings, and actions is critical for business success. (3 Hours). The transcendent question in communication law and ethics is whether it is right to exercise the rights granted communication professionals under the First Amendment. Northeastern University hiring Marketing, Communications and Events College of Arts, Media and Design (CAMD) | Northeastern University COMM2900. Explores the latest trends in technology and new media, their effect on marketing goods and services, and how to deliver value to the customer using the latest technological innovations. MKTG6295. Topics include problem definition, secondary research, exploratory research, experimental design, questionnaire design, sampling and recruitment, and data analysis and visualization. Includes professional accounting students. For general inquiries, please contact our main office: 716 Columbus Avenue Suite 598 Boston, MA 02120 617.373.5718 City and Community Engagement For general inquiries regarding partnerships, events, and volunteer opportunities: 617.373.7666 email Communications For inquiries regarding media, public relations, news, and policies: Homepage - Northeastern University External Affairs We advance the strategic interests of the university by promoting its ideas, people, and unique strengths. Focuses on developing student skill in analyzing the customer and business environment and using that analysis to build an effective marketing strategy. COMM2555 and GAME 2555 are cross-listed. Creating Business Value with Data and AI Technologies. This combined major seeks to prepare students for career opportunities in growing industry markets such as public relations, marketing communications, and digital media. Explores the relationships between communication, social identity, and social inclusion. By the end of the course, successful students recognize what people are doing with their talk, how to identify communication breakdowns, and learn methods for increasing communication efficiency in everyday and organizational encounters. Introduces how to measure, analyze, and evaluate the profit impact of marketing actions (MAP) by bringing together marketing, strategy, and finance. Prerequisite(s): ENGW1111 with a minimum grade of C or ENGW1102 with a minimum grade of C or ENGL 1111 with a minimum grade of C or ENGL 1102 with a minimum grade of C, Attribute(s): NUpath Societies/Institutions, NUpath Writing Intensive, COMM3201. Students work with a variety of materials, contemporary and historical, theoretical and empirical, fiction and nonfiction. (4 Hours). COMM6320. Topics include definitions of the communication process, identity, self-disclosure, verbal and nonverbal language, listening, management of interpersonal conflict, and relational and dialogic communication. Assistant Director of University Recreation, Wellness and Marketing Fiona Greaves: Coordinator of University Recreation - Fitness . Go Far NSU is where success begins. Health Communication Campaigns. Marketing Technology Management. (4 Hours). 617.373.2000 Examines business issues associated with the entertainment industry. Faculty & Staff - Northeastern CAMD Rhetoric of Fascism. (4 Hours), COMM4102. One dozen award-winning media industry guest speakers deliver lectures on the vital topics reshaping the entertainment landscape. )Stephen, A. T., Yakov BartStukent2017. Offers students an opportunity to learn how platforms change the way firms and consumers transact; identify customer groups whose affiliation with the platform is most valuable; understand the dynamics and limitations of platform-based network effects; design competitive platform-based marketing strategies; and develop plans for turning products and services into sustainable customer-centric platforms. At Northeastern University's College of Engineering, multidisciplinary and experiential learning options expand your window of knowledge, fuel innovation, and enable you to create an educational journey that meets your goals. Examines why people are essential to success, why expectations are important to consumers, and how physical and virtual environments influence delivery of value to customers. Designed to prepare students for careers that demand an understanding of the intersection between the growing data-driven and technology-enabled possibilities and various ways in which they can be creatively leveraged for designing better digital products and markets. (3 Hours). Gaining Insights from Consumer Data. (3 Hours). Provides students with an opportunity to better understand freedom and limits to freedom, particularly in the realm of speech and expression. Covers customer performance measurement, modeling, and feedback systems managers can use to take smarter risks by assessing the marketing initiatives and forecasting profit potentials. Offers students an opportunity to be able to reflect on and assess ones own competence in communication and how ones communication affects ones quality of life and to respectfully consider the ethical complexities of quality-of-life issues in both organizational and interpersonal settings. May be repeated without limit. Exposes students to cutting-edge research in quantitative marketing to help them define and advance their interdisciplinary research interests. Attribute(s): NUpath Analyzing/Using Data, NUpath Natural/Designed World, COMM2110. Homepage - Northeastern University External Affairs (4 Hours). Focuses more on the psychological, behavioral, and social aspects of video games than on pure technical aspects. Counts as MKTG2201 for business minors only. Sports, Media, and Communication. 617.373.5445 [email protected] Thomas Michael. May be repeated without limit. (3 Hours). Students present proposals to an Independent Studies Committee for evaluation and approval. Crisis Communication and Image Management. Full-Time. Explores a variety of approaches to making special effects for film, video, and the World Wide Web. myNortheastern Opens New Window, Privacy Policy Posted: February 03, 2023. MKTG6286. Offers an in-depth look at the consumer decision process as a model to guide the planning and evaluation of marketing strategies. Contact - Northeastern University External Affairs MKTG6226. MKTG6230. Explores communicative and cultural practice from a wide variety of theoretical perspectives. Seeks to prepare students for careers that utilize consumer insights to inform managerial decisions. Prerequisite(s): MKTG2201 with a minimum grade of D- or MKTG2209 with a minimum grade of D-, MKTG4604. MKTG6318. Northeastern Illinois University appoints Christopher Childers its (4 Hours). Communication and Gender. The College Success Manager plans marketing strategy and tactics, collaborates with partners across the university, consults data, and navigates departmental and university processes. Marketing < Northeastern University Marketing Overview Concentration Requirements Aspiring marketers at the D'Amore-McKim School of Business have an opportunity to learn how brands, customers, and organizations impact business performance and society by creating, communicating, and delivering value to customers. Intended for marketing specialists and nonspecialists interested in incorporating a market focus from a general management or consulting perspective. Communications Specialist in Boston, MA for Northeastern University The PDF will include all information unique to this page. Prerequisite(s): ACCT1201 with a minimum grade of D- or ACCT1202 with a minimum grade of D- or ACCT1209 with a minimum grade of D-, MKTG2209. (4 Hours). Other marketing-related options available to students include a minor in marketing and both concentrations and minors in brand management and marketing analytics. Offers students an opportunity to understand the importance of using an analytical approach to support marketing decision making in organizations and approaches to implementation practice. 2022-2023 Northeastern University Topics covered include compositing, matte painting, multiplane animation, explosions, smoke, three-dimensional lighting, particle emitters, chroma keying, motion graphics, video tracking, and more. our expertise Highlights An Award-winning Campaign. Designed to help students both construct and critique risk-communication techniques in the context of contemporary social issues (e.g., texting and driving, pollution, terrorism). Offers an Advanced Writing in the Disciplines (AWD) course. Organized around a collection of selected readings and real-world games and discussions. Driving Marketing Performance: Measure, Analyze, Profit. Strategic Communication Capstone. Exposes students to basic social science concepts and research designs and the fundamentals of conducting and analyzing research using surveys, experiments, and content analyses. (4 Hours). Offers students an opportunity to learn to read, interpret, and critically evaluate research reports. Popular Communication. Rhetoric and Propaganda. Designed to stimulate the moral imagination, reveal ethical issues inherent in communication, and provide resources for making and defending choices on ethical grounds. The Drivers of Reactions to Online Posts in Professional GroupsRooderkerk, R. P., Koen PauwelsJournal of Interactive Marketing2016, The Impact of Brand Familiarity on Online and Offline Media SynergyKoen Pauwels, Demirci, C., Yildirim, G., Srinivasan, S.International Journal of Research in Marketing2016, Do Display Ads Influence Search? Special Topics in Communication Studies. Communication Studies - CPS (CMN) < Northeastern University Communication Studies - CPS (CMN) CMN 1100. (4 Hours). Communication Research Methods. COMM3750. Legal Argumentation, Advocacy, and Citizenship. Topics include communication dynamics, systems thinking, dialogue, conflict management, leadership, power, and teams within different institutions, including government, higher education, and corporate America. MKTG6222. Attribute(s): NUpath Interpreting Culture, NUpath Societies/Institutions, COMM1331. Northeastern University is an equal opportunity employer, seeking to recruit and support a broadly . Provides an overview of the major qualitative and quantitative marketing research methodologies available to marketing managers. University Marketing & Communications Vice President for Marketing & Communications Jack Martin jacktm@uw.edu 206-616-2334.